Tamane Ozeki (Osaka City University)

"The revenge of the kimono cluster: pathways to revitalize the cultural heritage through digitalisation" - Tamane Ozeki (Osaka City University), Silvia Rita Sedita (University of Padova)

Abstract:

Cultural institutions need to undertake and consolidate an innovation process to which digital technologies can give a propulsive boost. It will be necessary to take in account both the supply and demand side, which will provide support to understand in how to implement digital innovation in a cultural ecosystem. It will be therefore important to identify a strategic planning path to be proposed to cultural organizations.
With the credit to ICTs, designers can now rethink and develop cultural heritage fruition projects to be more “for” and “with” users originating from different niches/ stakeholders, thus creating a participatory process of mutual exchange and growth. The digitalisation of cultural heritage is crucial to revamp creative and cultural sectors that long lives a period of stagnation.
This work is about the rivitalization of the Kyoto kimono cluster through digitalisation, which initiated a new development path for a declining cluster. The prior research related to the current includes, creative Industry, cultural industries, arts management, cultural economics, and creative economy. However, the case study about Yuzen dying lies somewhere between creative industry and the prospective nature of digital design, which is intuitive and inspiring and inspirational for Japanese next stage culture and society. The prospective characteristics of its products and installation using the concerning technique, can be classified as a “broad definition of Cultural and Creative Industries” (Lazzaretti and Capone, 2015) in terms of incorporating the elements of augmented reality and or virtual reality.